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Your data. Our perspective.

Explore your growth potential with powerful, data-driven insights that help your business develop a competitive advantage in the consumer packaged goods industry.

Distributors

We provide data services to distributors who supply product to retailers across the United States, including Alaska, Hawaii, and Puerto Rico.

Manufacturers

We manage programs for all categories, including Snacks/Grocery, Tobacco, Beverages, Health & Beauty, and more!

Brokers

We help you meet store-level and manufacturer expectations with combined sales data from distributors, manufacturers, and retailers.

Retailers

We work with chain and independent convenience stores, supermarkets, drugstores, tobacco/liquor stores, and other businesses in the consumer packaged goods industry.

Why Choose Us?

We See Data Differently.

Your business is constantly growing. Your data should do the same.

Since 1971, we’ve worked hard to analyze the data businesses in the consumer packaged goods industry create, and build upon it – turning it into quality information that gives businesses the opportunity to make better decisions. Along the way, our systems and aggregates have grown to accommodate product development, consumer habits, and technological advances. We are constantly working hard to ensure our clients have secure access to their data, and can use it whenever or wherever they want, by implementing and exploring new technologies. We’re not afraid to improve upon what works to make it betterThat’s what sets us apart from the rest.

Multi-Platform Compatible

Your data, your way. Our systems are compatible with every device (PC, tablet, smartphone) and platform, including Apple iOS (iPhone/iPad), Android, and Windows!

Secure Access

Your data is secure. Don’t worry about accessing your data on-the-go – it’s protected by a large wall of protocols and encryptions behind an army of security measures. It’s in good hands.

Powerful Performance

A lot of information in a little bit of time. You can depend on creating, updating, and removing your data without a hitch – every time.

Weekly Updates

Pressed for time? We update our systems on weekly basis so you can always be prepared for business procedures, whenever you need it!

User Friendly

Easy to use and understand. Any member of your staff can utilize our systems and access data to help them make decisions on a daily basis.

Accessible Anytime

Your data never sleeps. You can access your data anywhere you may be, at any time. Even on the weekends. There are no limits.

Our Company

About InfoBATE

InfoBate, a division of DEBS InfoNet, Inc., is based in Pittsburgh, Pennsylvania, home of the Pittsburgh Steelers, Pirates, and Penguins. DEBS InfoNet, Inc. is headquartered in Ann Arbor, Michigan.

Frequently Asked Questions

What does InfoBATE do?

InfoBATE is a data services company focused on the consumer packaged goods industry. Since 1971, InfoBATE has collected, processed, and analyzed sales data from distributors, manufacturers, brokers, and retailers across the convenience channel — turning raw data into business intelligence that helps clients make better decisions about sales strategy, trade programs, product placement, and market development. InfoBATE is a division of DEBS InfoNet, Inc., headquartered in Ann Arbor, Michigan, with operations based in Pittsburgh, Pennsylvania.

InfoBATE works with four types of businesses in the consumer packaged goods industry: distributors who supply products to retailers across the United States; manufacturers of CPG products including snacks, beverages, tobacco, candy, and health and beauty; brokers who represent manufacturers across the distribution and retail channel; and retailers including convenience stores, supermarkets, drugstores, and tobacco and liquor stores. InfoBATE’s services are designed to serve all four parties, often simultaneously, since the data generated by one informs the decisions of the others.

InfoBATE processes data within days of reporting — giving clients access to business insights within a week of the activity period rather than waiting several weeks as is common with alternative approaches. Weekly system updates ensure data is current for business procedures whenever clients need it. This speed advantage is meaningful in the CPG industry where promotional timing, product placement decisions, and trade program management all depend on having current information rather than data that reflects conditions from several weeks ago.

InfoBATE’s focus is exclusively on the consumer packaged goods industry, and the company has been doing this work since 1971. That longevity means the systems and processes are built around the specific data protocols, business relationships, and operational realities of CPG distribution — not adapted from a general-purpose analytics platform. InfoBATE’s close working relationships with distributors and deep knowledge of distributor business systems give it a competitive edge in normalizing and merging data accurately across diverse sources. The platform is accessible on any device and platform, with data updated weekly and available around the clock.

Yes. InfoBATE’s systems are compatible with every device and platform — PC, tablet, and smartphone — including Apple iOS, Android, and Windows. Data is accessible at any time from any location, including outside of business hours. Security protocols and encryption protect data access on all devices.

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