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How CPG Suppliers Can Identify Product Voids and Distribution Opportunities
How CPG Suppliers Can Identify Product Voids and Distribution Opportunities A product void — a store that should be carrying a SKU but isn’t — is one of the most
Using Historical Sales Data to Improve CPG Forecasting
With AI and predictive analytics dominating the forecasting conversation, it’s easy to overlook the most reliable input any forecast still depends on: clean, well-organized historical sales data. Even the most
Reducing Risk Through Better Trade Program Compliance
Trade program compliance rarely gets the attention it deserves until something goes wrong — an audit reveals deductions that were never verified, or a retailer disputes a chargeback the manufacturer
How Pay for Performance Drives Better Retail Outcomes
Traditional trade incentives pay out regardless of results — a flat allowance for a display, a set rebate for hitting a volume target that may or may not reflect genuine
How CPG Suppliers Can Identify Product Voids and Distribution Opportunities
For consumer packaged goods (CPG) manufacturers and suppliers, growing sales is not always about launching new products or increasing promotional spending. Sometimes, the greatest opportunities are already hiding within existing
Convenience Store Industry Trends CPG Suppliers Should Watch in 2027
The convenience store industry continues to evolve beyond the traditional quick-stop model. As 2027 planning gets underway, CPG suppliers serving the convenience channel are preparing for a marketplace shaped by